This Shit Is Automatic Like That Thing Under My Shirts

Jay Rock has been on the grind.  In a fight to get noticed, he's been releasing one song every day for a month, as well as a video each week.  It's not a new gimmick, but it seems to be working for him.  Though everybody and they momma has released their own version of "D.O.A.," Rock (in typical fashion) goes the hardest on it.  He copies Hov's rhyme structure in full, showing his skill within a framework listeners are already familiar with.  It's not his best from this project, but it's a good introduction if you're not already familiar with the guy.